Ben Settle - Email Players 1 - 15 [ PRO • 2025 ]

The collection is a compilation of these original monthly issues. Think of it as the Origin Story volume. Before the advanced tactics, before the "Settleism" catchphrases, there were these 15 raw manifestos.

These issues are not just theory. Settle reveals several specific tactics. For instance, issue #7 covers “The Puppy Dog Close” for email sequences — giving value so generously that buying feels inevitable. Issue #12 deconstructs “The Hater Filter,” advising readers to intentionally write emails that make time-wasters unsubscribe, thereby sharpening list quality. Issue #14 introduces “The 6-Word Story” as a template for creating curiosity gaps without clickbait. Ben Settle - Email Players 1 - 15