: Fresh iterations of their classic steamed buns or glutinous rice cakes, often featuring seasonal fillings like sweet potato, pumpkin, or cherry blossom paste.
: Sometimes, "new" refers to a store opening in a specific region or a collaboration with local farmers for unique ingredients.
"The Gorgonzola mochi was terrifying to try but absolutely genius. The saltiness cuts through the anko perfectly. THIS is what 'onoko ya honpo new' should be – fearless." – @TokyoSweetTooth